Saturday, July 17, 2010

Diet Coke Shrek Alice in Wonderland Nail Polish

 
Coca-Cola is teaming up with Nails Inc. to create a Diet Coke “city” collection of nail polishes. 

Each nail color is inspired by the four fashion capitals: London, Paris, New York, and Milan. Nude represents London’s cool an classic fashion, the deep purple supposedly depicts a sunset in Paris, New York’s fuchsia shade portrays the city that never sleeps, and Milan is, of course, a fiery Italian red color that also looks like pasta sauce. The nail polish will retail for about $15 per bottle.

OPI Shrek Forever After Collection OPI Shrek Forever After Collection Preview 

OPI is really getting into the whole Hollywood collaboration game.  90210, then Alice In Wonderland and now Shrek?  Granted it’s not the first time they’ve gone down this path (Legally Blonde 2) and they’ve certainly embraced Broadway (All Shook Up, Holiday On Broadway) but so many film & television themed collections in such a short span.  Makes me wonder if they’re running out of ideas or really wanting to up their marketing game.  Not that OPI needs it.  I mean, even people that NEVER polish their nails know OPI.
Regardless, a collection based on a big, GREEN ogre is so up my alley.  It’s guaranteed to have some fun and funky shades.  None of those boring reds like the 90210 polishes and Off With Her Red!.  As first reported by Chic Profile the collection includes:
OPI Shrek Forever After Collection nail polish Summer 2010 OPI Shrek Forever After Collection Preview
Funky Donkey, What’s With the Cattitude?, Rumple’s Wiggin, Who the Shrek Are You?, Ogre-the-Top Blue, Fiercely Fiona

opi alice in wonderland collection 264x300 OPI Alice In Wonderland Collection Swatches & ReviewAbsolutely Alice did absolutely nothing for me in the collection promo pics but on the nail, WATCH OUT!!  Mingling amongst the eye catching royal blue glitter are pops of gold, the color of Alice’s blonde locks.  It adds a whole new dimension to what would otherwise be just another blue glitter.  It’s truly dazzling although because this is just a whole mess of glitter suspended in a clear base, you need three coats to achieve opacity and at least one thick layer of Seche Vite to avoid a grainy finish.
opi absolutely alice wonderland swatch OPI Alice In Wonderland Collection Swatches & Review
I tried very hard to show you the actual color but these images are still a little off.  I went looking for a similar base shade in another polish for reference and the closest I can find is Color Club Sexy Siren glitter though Absolutely Alice is a touch deeper and more blue.
opi absolutely alice swatch 1 OPI Alice In Wonderland Collection Swatches & Review
Mad As A Hatter is one big confetti party encapsulated in polish.  Think Lippmann’s Happy Birthday but with smaller, round micro-glitter.  As I roll my nails in the light, I see a rainbow of colors that come together to make me think of New Year’s Eve. In fact as I was staring, mesmerized by the effect, all I could think was how I HAVE to wear this on NYE next week.  What impressed me is the density of the glitter.  With three coats I had no bald spots.
opi-mad-as-a-hatter-opi-alice-in-wonderland
I took this photo under artificial light hoping to capture even a hint of its sparkle factor but this is definitely one color that benefits from being seen in person.
opi-mad-as-a-hatter-opi-alice-in-wonderland-swatch
Thanks So Muchness! is a berry red metallic shimmer.  As you apply it, you can see those telltale lines that indicate the shimmer is pearlized.  Though flecks of red micro-glitter that are randomly dispersed throughout the polish, hide that from the casual observer.  The formula is smooth and well pigmented requiring a standard two coat application.
opi-thanks-so-muchness-opi-alice-in-wonderland-swatch
Off With Her Red! is a tomato red creme.  It applies well and is completely opaque, achieving bottle color in two coats, but it doesn’t stand out. I get that red is an integral part of the Alice in Wonderland color story but I personally feel this one is a throwaway.  It’s a fine color and all but I would rather see something based on the Cheshire Cat or Caterpillar.
opi-off-with-her-red!-opi-alice-in-wonderland-swatch


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