Monday, March 9, 2009

Details On How Air Jordan Shoes Rose To Fame

By Chris Channing

Nike is popular for their footwear, clothing, and sports related products. One of their most famed lines of shoes is their Air Jordan shoe, which is characterized by its style and comfort in sports applications. It has come to the point where such shoes are worn by celebrities, sports stars, and even the average teenager.

Air Jordan shoes were introduced over 25 years ago, so they have quite a long time to rise to fame. They sport the name of Michael Jordan, who was a key player in professional basketball upon the release of the line of shoes. This created the Air Jordan brand a hit overnight, as basketball players everywhere picked up their own pair to show their appreciation for Michael Jordan's abilities.

Even though sports enthusiasts have allowed the Air Jordan to rise to fame, it is the rest of the market that Nike has been targeting since then. By expanding the design, colors, and other features of their Air Jordan models they have been able to increase the market in which would buy an Air Jordan shoe. It isn't just for sports stars anymore, but rather anyone who likes good design with their comfortable shoe.

Women are known for their taste in fashion. Most women steer clear of the sports footwear industry, as it isn't usually something worth looking to for fashion, but Air Jordan shoes are the exception. Nike will periodically put out designs that are truly bold, and unique in design. In general collectors tend to flock to the Air Jordan shoes for their resale value, and odds of becoming valuable.

Be on the lookout for special edition versions of Air Jordan shoes. These types of shoes are released for special events. These are usually only able to be obtained at special stores, not your average department store. Chicago has a very famous Nike outlet store that stocks such shoes on a common basis. These types of shoes are best for display, and not for wearing, since they are usually quite expensive and are considered good investments.

The tradition of building a quality shoe that is good for sports and style alike is going to continue with the Nike favorite Air Jordan. In remembrance of a great basketball star, a truly remarkable line of shoes has been created and is successful almost three full decades later. Air Jordan shoes may be obtained with ease, and are affordable with the right searching.

Final Thoughts

Trying finding your Air Jordan shoes online, where the selection is much greater than most stores. You are also able to find special editions of the Air Jordan by looking online, but do keep in mind such brands may cost more.

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